This book is not a one-time read. It will be your compass and constant companion as your business evolves. Unlike most books on strategy, this is highly engaging, as it combines theory with case studies and is filled with images and practical exercises. It asks incisive questions to help you get to the heart of what your business is about and where you are headed. It ensures that you align with your values (a common source of problems in finding the right people both in terms of staff and customers), and it holds you accountable.When it comes to Deri Llewellyn-Davies, aka The Strategy Man, the phrase 'suited and booted' takes on a new meaning.  As the UK's leading authority on bringing strategy alive, Deri spends his days in a pinstriped three-piece and his spare time climbing the highest summits in the world wearing some of the biggest boots in the world (just one of his extreme exploits).  Deri loves business and adventure in equal measure and the same motivation underpins both: a fascination with life and a curiosity that always leads him to ask, "Why?" or more importantly, "Why not," as he believes anything is possible.
Publicat de: M-Y Books ltd