Strategy is about identifying why your business matters, not just analysing the competition. Cynthia Montgomery reveals how leaders can embrace the crucial role of The Strategist to really define and drive the objectives and advantages to power their companies forward.Strategy is about identifying why your business matters, not just analysing the competition. Cynthia Montgomery reveals how leaders can embrace the crucial role of The Strategist to really define and drive the objectives and advantages to power their companies forward.Cynthia Montgomery teaches the globally-renowned EOP (Entrepreneur, Owner, President) course at Harvard Business School, one of Harvard’s most oversubscribed executive courses.Participants are all seasoned executives, owners, CEOs, or COOs of privately held companies who pay tens of thousands of dollars to attend, with the goal of learning how to be more effective leaders and how to make their companies more successful.Montgomery’s course teaches them a totally new way to understand leadership, a way that fuses leadership with strategy. Her approach calls for a reset of current thinking about both. She shows that strategy is not just a tool for outwitting the competition – it is the most powerful means a leader has for shaping a firm itself.Montgomery takes the readers through the paces of her world-renowned course, teaching them how to develop the skills and sensibilities that living strategy and real leadership demand.No other book marries strategy and leadership in the same way – a way readers will find challenging, intriguing, and ultimately, inspiring.“Offers a clear summary of how to think about the overlap between strategy and execution. In terms of basic usefulness, [this book] outshines books several times its length.” (Financial Times)“I thoroughly enjoyed and highly recommend this book.” (Dr. Tom Clarke, President of New Business Ventures, Nike, Inc.)“A clear roadmap to develop successful, customized strategies for organizations and the people who lead them.” (Craigie Zildjian, CEO, Avedis Zildjian Company)“Wherever you are in the world… you will find this book a joyful companion as you reinvent yourself and the world around you.” (Ashok Vasudevan, Founder and CEO of Tasty Bite)“Will make you sit up and take actions that will have a lasting and positive effect on your company. If you are ready for a life changing journey, read on.” (Peter Henderson, Chairman, Indigo Telecomm)“This is a personal call to action for leaders … breathing new life into the day-to-day life of a company.” (The Tucson Citizen)Cynthia A. Montgomery is the Timken Professor of Business Administration at Harvard Business School, where she has served on the faculty for 20 years. For the past five years, she has taught the Harvard Entrepreneur, Owner, President program attended by top business leaders from around the globe.Cynthia has received awards for her outstanding teaching at Michigan, Northwestern and Harvard universities. Over the past 30 years she has conducted world-class research on strategy and corporate governance, published in The American Economic Review, Harvard Business Review, and many other leading journals.• The Strategist is destined to become a business classic in the vein of Jim Collins' Good to Great.• Montgomery offers step-by-step guidance on how to develop transformative strategy, and to turn purpose into action.• Fascinating case studies from IKEA, Nike, and other global brands explain how strategy can make – or break – a business.• Learn how to keep strategy alive by meeting challenges with innovation, leading your business from strength to strength.
Publicat de: HarperCollins Publishers